6 Ideas for an Impactful Hospital Marketing Strategy
Healthcare marketing has undergone a profound transformation over the past several years due to the widespread adoption of mobile phones and internet access. To effectively reach and engage patients in today’s digital environment, providers need to implement an innovative hospital marketing strategy that sets them apart from competitors. In this blog post, we will demonstrate […]
Google Ads Healthcare: 5 Challenges and How To Overcome Them
Did you know that Google Ads can gather over 180 million impressions per month? A lot of healthcare marketers use Google advertising as a digital marketing tool, enabling them to reach a wider audience and promote their medical services more effectively. However, like any marketing platform, Google Ads has its own set of challenges that […]
How To Create a Solid Marketing Strategy for Healthcare [The Foolproof Guide]
Healthcare providers, regardless of their size, are in the business of delivering quality care to their patients. However, with the increase in competition and the ever-changing healthcare industry, a well-planned and executed healthcare marketing strategy is now crucial for the success of any healthcare business. In this article, we will discuss how to create a […]
All The Healthcare Marketing Statistics To Pay Close Attention To In 2023
The modern healthcare industry has become more complex due to a variety of factors, including the imminent COVID-19 crises and the role of the internet in the dissemination of healthcare-related information among millions. A strong healthcare marketing strategy is the key to educating, retaining, engaging, and motivating potential, existing, and new patients in the digital […]
7 Medical Practice Marketing Tips To Attract More Patients
Medical practices today navigate the ever-evolving world of healthcare. It includes attracting and retaining modern patients. The fast-changing industry has made healthcare providers stop relying on pure traditional medical marketing efforts to invite patients. They have to level up their medical practice marketing online to stay relevant, competitive, and trustworthy to patients. No matter how […]
The Pro’s Guide to Managing Social Media in Healthcare
The use of social media in healthcare revolves around communicating with patients, promoting health-improving services, and providing useful health information. Consumers are relying more on social media, and a similar trend could be observed in their engagement with healthcare practitioners. In a survey conducted by QuantiaMD on social media, out of 4,000 healthcare professionals, 90% […]